After more than 60 years helping professional and amateur musicians take their creativity to the next level, Moog Music today is embarking on the next chapter in its history, breaking new ground in an industry it pioneered, via a fresh brand identity and all-new website (http://www.moogmusic.com) that supercharges the storied brand and its unique electronic instruments used by millions around the world.
The feature-packed new website presents a modern, energetic new take on the iconic Moog Music brand. The new look-and-feel represents not only a celebration of the company’s 61 years of innovative music making, but also a stepping stone to an online aesthetic with an even greater global reach.
The new website is highlighted by extraordinary content designed to help visitors quickly find the Moog products they seek. The site’s Moog Sound Lab was created to provide an entertaining and insightful look at how some of today’s most respected (and up and coming) artists craft their sounds in a studio jam-packed with Moog gear. The first Moog Sound Lab video features The Dandy Warhols, with new musicians featured every other Monday.
The sites new Legacy section beautifully illustrates the rich history of Bob Moog and Moog Music, and includes a 10-minute mini-documentary on the history of the Minimoog and a look at the legacy of Moog Music founder Bob Moog in sound and pictures. The site also features all-new product demo, sound and image galleries, dealer info and product support pages.
